Your new company

A global non-profit professional association dedicated to developing and advancing the cybersecurity workforce worldwide.

Your new role

• Lead the development and execution of the Japan marketing strategy across all product lines.
• Partner with APAC sales teams to support B2B, channel, and sales‑enablement initiatives, acting as the Japan marketing subject‑matter expert.
• Plan and execute integrated marketing campaigns including lead generation, engagement, progression, membership growth, training revenue, event promotion, and retention.
• Collaborate with global marketing teams to localize and optimize acquisition, engagement, and retention strategies for Japan.
• Track performance, demonstrate ROI, and continuously optimize marketing programs using data and insights.
• Own localization initiatives, including media planning, budgeting, creative requests, email automation, timelines, benchmarks, and execution.
• Manage marketing activities for events, webinars, and industry conferences in Japan, monitoring KPIs, CPLs, and ROI.
• Build and manage strong relationships with internal stakeholders, sales teams, and partners.
• Support additional projects and attend trade shows as needed.

What you'll need to succeed

• 5+ years of hands‑on experience managing and executing marketing campaigns (B2B and/or B2C).
• Strong expertise in digital marketing, SNS, content localization, and transcreation for the Japan market.
• Experience managing multiple projects simultaneously in a remote environment.
• Social media experience across platforms such as LinkedIn, X, Facebook, LINE, etc.
• Strong copy editing and content localization skills.
• Experience with Salesforce CRM and Marketing Cloud is a plus.
• Experience in IT, cybersecurity, or professional membership organizations preferred.
• Bachelor’s or Master’s degree in Marketing, Digital Marketing, Communications, or a related field, or equivalent professional experience.

What you need to do now

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.

If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion on your career.