International Top-tier financial firm - Asset Management Marketing, VP/Executive Director
企業情報
International Top-Tier Asset Management firm
仕事内容
Develop marketing strategy to establish strong brand presence, promote thought leadership and product capabilities, and drive business growth
Set clear goals and define success metrics to evaluate marketing effectiveness against plans to drive stronger business and marketing impact.
Develop and execute marketing plan to achieve business objectives. Activities include :
1) Marketing campaign development and execution 2) Promote our intellectual capitals including our thought leadership, investment capabilities and product solutions 3) Digital marketing including website optimisation, online advertising, SEM and SEO
対象となる方
Strategic
marketing (drive market issue, resources, capabilities), digital marketing,
brand, search and etc, with marketing mindset
Good understanding of the investment / mutual funds / ETF industry
Experience from a Marketing organization and from AM market (or banking industry)